Hitha Agri Fintech
Hitha Agri Fintech used LoopX to build a farmer PFM, enabling self-service onboarding, compliant data sharing, and tailored products. LoopX cut costs and TAT, empowering farmers with efficient financial tools.

Empowers Farmers with LoopX
Introduction:
Hitha Agri Fintech, dedicated to providing accessible financial solutions to farmers, sought to develop a robust Personal Finance Module (PFM). They needed a solution that would enable self-service onboarding, secure data sharing for credit policy development, and advanced product construction, all while maintaining ultra-low costs and turnaround times. Niti AI's LoopX platform proved to be the ideal solution, transforming their PFM development process.
The Challenge:
- Accessible Financial Tools: Hitha Agri Fintech aimed to provide farmers with user-friendly personal finance management tools.
- Efficient Onboarding: They needed a self-service onboarding process for participants and anchors to streamline user acquisition.
- Secure Data Sharing: Compliance-focused data sharing was crucial for developing new credit policies.
- Cost and Time Efficiency: Development had to be cost-effective and completed within a short turnaround time.
The Solution:
Hitha Agri Fintech leveraged the LoopX platform to build a tailored PFM for farmers, enabling:
- Self-Service Onboarding: LoopX facilitated the creation of a seamless self-service onboarding process for participants and anchors, reducing administrative overhead.
- Compliant Data Sharing: The platform ensured secure data sharing, allowing for the development of new credit policies while adhering to all compliance requirements.
- Ultra-Low Cost and TAT: The platform significantly reduced development costs and turnaround times, making it an efficient and cost-effective solution.
The Results:
- Empowered Farmers: Farmers gained access to valuable personal finance management tools, improving their financial literacy and stability.
- Tailored Financial Products: Advanced product construction allowed for the creation of customized financial products for farmers.
- Cost and Time Savings: LoopX significantly reduced development costs and turnaround times.
- Streamlined Onboarding: Self-service onboarding reduced administrative burden and accelerated user acquisition.
Conclusion:
Hitha Agri Fintech's successful implementation of LoopX demonstrates the platform's potential to revolutionize financial services for underserved communities. By enabling self-service onboarding, secure data sharing, and advanced product construction, LoopX empowered Hitha Agri Fintech to build a farmer-centric PFM that is both effective and efficient. This case study highlights the transformative power of LoopX in driving financial inclusion and empowering farmers.
About the Author
Hina Firdause is a seasoned professional with over eight years of experience in product strategy, cross-sell optimization, and process improvement. Currently based in Bengaluru, she works with Niti AI, where she leverages her expertise to drive innovative solutions. She holds an MBA from the prestigious IIM Kashipur. Passionate about technology and business, she actively engages in discussions on emerging trends, including no-code platforms and fintech disruptors, offering insightful perspectives drawn from her extensive industry experience.